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About different SOFUSes
for Fiberline Composites A/S, Denmark         

by Asbjorn Lonvig, artist/designer
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Safety-SOFUS
 I believe it is very important to avoid accidents and to manitain health at
my place of work.
We call it working environment.
Part of a modern working environment is safety.
 
Safety-SOFUS. Part of a modern working environment is safety. Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
Here I have put on my helmet.
My protective spectacles.
My earplugs.
My gloves.
And my safety shoes.
I think I look cool.
 Sometimes I think that safety precautions are to much.
But when I look into it I realize that you can't be too careful.
 
 
 
Sports-SOFUS
 
A wise man have told me that man has to relax his body and
especially his brain, his soul.
That is part of being fit.
Fit for fight.
Fit for work.
Part of being able to become proud of yourself.
 To relax my body and to relax my brain it is vital to me
to do sports.
I don't do it on my own.
The wise man told me it is important to socialize.
I do it together with my work mate Sofia.
 
 Sports-SOFUS. A wise man have told me that man has to relax his body and especially his brain, his soul. Fit for fight. Fit for work. Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
Sofia and I do sports in the company club, Bridging FC.
 
 
 
Dance-SOFUS
 
Amusement and joy is the most important
activity of all.
Says the wise man.
Giving your body, brain  and soul new energy.
Recharging your energy depots.
Regaining strength.
 
Dance-SOFUS. Amusement and joy is the most important activity of all. Says the wise man. Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
 And dancing with a nice girl like Sofia makes me feel good.
Makes me feel very well.
 
Some day I will give her a kiss.
 
 
 
Embarrassed-SOFUS
 
When I do things that I know
that I shouldn't have
done.
 
Embarrassed-SOFUS. Openness and being realistic about being a human being will lessen embarrassment. Human beings make faults. That's what make them human.  Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
I get hot.
My head turns red.
My freckles turn yellow.
My big smile is not so big in the right side of my face.
I place my index finger on my lips.
I am embarrassed.
The wise man has once told me:
Embarrassment is a kind of sadness.
I am sad that others see my faults so clearly.
Openness and being realistic about
being a human being
will lessen embarrassment.
 
Human beings make faults.
That's what make them human.
 
 
 
Angry-SOFUS
 
 There is one particular SOFUS that I do not invite to my place of work.
Angry-SOFUS is called upon when I feel people treat me
absolutely outrageous.
It happens if I am touchy.
If people are touchy.
Or a little bit of both.
 
 Angry-SOFUS. There is one particular SOFUS that I do not invite to my place of work. Angry-SOFUS is called upon when I feel people treat me absolutely outrageous. The wise man has told me, that anger is nothing but accumulated sadness. Unreleased sadness. Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
My head turns green.
From my forehead I feel horns are growing.
My eyes squint.
I make stuff-it! signs with my fingers.
My freckles become blue.
The corners of my mouth bend down.
And I hop and I spring seriously.
 
The wise man has told me, that anger is nothing but
accumulated sadness.
Unreleased sadness.
 
 
 
Sad-SOFUS
 
 Happiness is a part of human nature.
So is sadness.
It is a gift to your surroundings to show your sadness.
 
Sad-SOFUS. It is a gift to your surroundings to show your sadness. Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
It is cool to show your sadness.
 
 
 
Ostrich-SOFUS
 
Never do as the ostrich.
It hides by putting it's head down into a hole.
Never hide your feelings of sadness by putting your head down into a hole.
 
Ostrich-SOFUS. Never hide your feelings of sadness by putting your head down into a hole. Don't pretend to be happy when you are not. Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
 Don't pretend to be happy
when you are not.
And as your head is in a hole
you see nothing
you hear nothing
And you have no input to solve the problem.
 
 
 Two-ears-one-mouth-SOFUS
Talk to somebody.
Do not talk to anybody.
Talk to somebody with two ears.
Two large ears.
 
 Two-ears-one-mouth-SOFUS. Talk to somebody with two ears. Have you ever wondered why man has two ears and one mouth? It is because man is supposed to listen twice as much as he talks. Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
Have you ever wondered
why man has two ears and one mouth?
It is because man is supposed to listen
twice as much as he talks.
You will know a listener on the large ears.
And you will experience that a listener next to you
when you need him.
If you dare risk yourself and open up,
telling
why you are sad.
 
Everybody can become good listeners.
Have you just once met a good listener
you have learned it yourself.
Have you one time experienced the relief and the regained
energy by releasing your sadness.
Then you are ready to help others listening.
 
Two listeners are two friends.
 
The most important of all my SOFUS roles
is the role of Two-ears-one-mouth-SOFUS.
To release sadness.
To avoid anger.
To minimize embarrassment.
 
 
Stand-on-his-head-SOFUS
 
When you are released from sadness, anger, embarrassment
or any other kind of stress
you will stand on your head to
achieve
values and goals of the company.
 
Stand-on-his-head-SOFUS. When you are released from sadness, anger, embarrassment or any other kind of stress - you will stand on your head to achieve values and goals of your company.  Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 You are the excellent employee.
You are the most excellent counterpart.
You are the most excellent manager.
You are the most excellent cooperator.
You are the most excellent customer.
You want to stand on your head.
 
 
Walking-on-the-waters-SOFUS
Standing on your head,
suddenly everything works out.
You become happy,
you become extremely proud,
you want to celebrate.
 
Walking-on-the-waters-SOFUS...suddenly everything works out.You want to celebrate. You can walk on the waters.  Storytelling implementing corporate values. By storyteller and designer Asbjorn Lonvig, Denmark.
 
You can walk on the waters.
Enjoy it.
Enjoy it.
Enjoy it.
 
 
 
 
 SOFUS-concept
an example
complaint-management
conflict-management
 

 
 
 
 CROSS-REFERENCES:
 
"Storytelling and Fairy Tale Days"
Storytelling - corporate values.
The Asbjorn Lonvig Storytelling Concept.
Fairy Tales in Children's Books Online.
Universe of Storytelling and Fairy Tale motifs.
 
OVERVIEW
 The story about SOFUS (in English) - storytelling.
Historien om SOFUS (in Danish) - storytelling.
About different SOFUSes (in English) - storytelling.
Om forskellige SOFUS'er (in Danish) - storytelling.
About Vitus and Vitusia (in English) - storytelling.
Om Vitus og Vitusine (in Danish) - storytelling.
Om Louis (in Danish) - storytelling.
Storytelling motif to attorney (coming soon) - storytelling.
About Gumlinks (in English) - storytelling.
GAS-ballet to Siemens (in English) - storytelling.
GAS-ballet til Siemens (in Danish) - storytelling.
Easter Island (in English) - storytelling.
 

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